It's that time of the year again, and we're beyond ecstatic to be a part of the WWDMAGIC show held at the Las Vegas Convention Center from August 12-14, 2019. This incredible convention is truly a revolutionary hotspot in the fashion industry for retailers, buyers, and brands from all over the country.
On every February and August, the best of the best in fashion all gather in Las Vegas for an show-stopping convention to shop the hottest and latest trends in fashion. For three full days, the convention halls are packed with some of the most well-renown buyers from all over the globe.
For those of you who are ready to stock up their stores with the most-wanted trends of the upcoming season, you’re in for a treat. However, if you’ve ever been to WWDMAGIC before, you’ll know it’s a bit tricky to navigate. We put together a quick list of things to prepare for to make your experience a little more at ease.
- Keep a notepad handy and add your favorite best-selling styles and brands before you arrive at the convention so you have a better plan of where you wan to g
- Take some time to talk to your customers about what types of styles they want to see in your store. Remember, it’s about what your customers want, not always what you want.
- Be a leader! Shop your competitors and get an idea of what’s selling in your local area. Also, understand your competitor's price points so you know what prices will work for your store.
- Make your market appointments in advance!
- Your re-sale certificate and Tax ID number
- Projections, OTB, and calendar appointments
- Business cards: don’t forget to always pack extra!
- Order sheets
- Extra pens, notebooks, calendars, and other folders to keep your papers organized
- Start as early as you possibly can. It’s best to beat the crowds and be the first to meet your favorite brands while they are fresh and not overwhelmed.
- Download the mobile app so you can keep track of all your booth and vendor locations and appointment times
- Prepare to walk each row individually. You never know what gem of a brand you might discover!
- Network, network, and did I say network? It’s your time to shine. There will be tons of industry people to meet and connect with. Don’t be shy!
Don’t forget to visit us at the show! We’ll be at booth #72630 in the South Hall/Trend.